
Manifesto
We turn the complex into the effortless the cloud and telecom ecosystem built on one platform, zero friction.

Our values
Cultivating transparent, accessible, and determined collaboration to drive innovation and trust at Sewan.
Tone of voice
Sophia is our Product. Adding value to Cloud and Telecom technologies by centralizing them into a single platform is our strength.
Mission
Simplifying access to Cloud and Telecom for all businesses.
Tagline
The ecosystem that simplifies Cloud and Telecom
With Sophia, you take control and manage all your services: communication and collaboration tools, Internet connectivity, security, and Cloud. One platform, infinite possibilities.
Vision
We simplify Cloud and Telecom by creating a complete ecosystem that meets all business needs.
An accessible ecosystem that centralizes all our solutions with ease.
A scalable ecosystem that adapts to the specific needs of everyone.
A technological ecosystem where autonomy reigns thanks to automation.
All fueled by a culture rooted in partnership, trust, and support. It's the combined expertise of all the actors at the heart of our ecosystem that brings our vision to life.
Positioning
Sewan is a technology company that centralizes advanced Cloud and Telecom solutions on a single platform.
Through its network of experts and clients, Sewan is a major player in business digitalization.
Simple: All your Cloud and Telecom solutions are centralized on a single, easy-to-use, and 100% automated platform.
Autonomous: By controlling your environment and managing your services autonomously, you save time daily.
Scalable: Sophia is a scalable, modern, and customizable platform with regularly updated features to concretely adapt to each need.
Boilerplate (PR)
A French scale-up founded in 2007 by Alexis de Goriainoff, David Brette, and Christophe Cresp, Sewan aims to simplify business communications. A complete ecosystem dedicated to Cloud and Telecom, Sewan offers a set of complementary solutions - Voice & Collaboration, Internet & Networks, Security & Cloud - that can all be ordered, billed, and configured from a single automated interface: Sophia. Sewan's offer thus adapts to all the needs of a constantly evolving professional world and helps transform business practices, from small businesses to large groups, by facilitating their digitalization. A major pan-European player with a turnover of 192 million euros in 2023, Sewan has 800 employees, 150,000 business clients, and more than a million end-users, with commercial activity spread across four countries: France, Spain, Belgium, and the Netherlands. Sewan also has a network of over 1350 distribution partners, including operators, IT integrators, telephone installers, or Internet service providers.
Linkedin Bio (Social)
A French scale-up founded in 2007, Sewan's mission is to simplify access for all businesses to innovative Cloud and Telecom services.
A complete ecosystem dedicated to Cloud and Telecom, Sewan offers a set of complementary solutions - Voice & Collaboration, Internet & Networks, Security & Cloud - that can all be ordered, billed, and configured from a single automated interface: Sophia.
Sewan's offer thus adapts to all the needs of a constantly evolving professional world and helps transform business practices, from small businesses to large groups, by facilitating and accelerating their digitalization.
A major pan-European player (192 million euros in revenue in 2023), Sewan has 800 employees, 150,000 business clients, and more than a million end-users, with commercial activity spread across four countries: France, Spain, Belgium, and the Netherlands.
Sewan also has a network of over 1350 distribution partners, including operators, IT integrators, telephone installers, or Internet service providers.
Instagram/Twitter Bio (Social Media)
The power of a complete ecosystem that simplifies access to Cloud & Telecom in businesses $ @ Looking for new talents www.welcometothejungle.com/fr/companies/sewan
The power of an open and efficient tech ecosystem to simplify access to Cloud and Telecom in businesses.
We convey our expertise, reliability, and ambition with personality and warmth to create a unique, distinctive, ano nemorable tone of voice. Our tone allows us to stand out, be consistent, and remain in people's minds
Principles
Whenever you write a text, remember:
- We are experts
- We are engaging
- We are passionate
We are Experts
- We are professionals for whom Cloud and Telecom have no secrets.
- Our role is to share our expertise and simplify the tasks of our Partners and Clients.
- Our language is clear and professional to instill trust and understanding, but it is not too formal, dry, or stiff. We avoid grandiose words, we inspire, and we focus on benefits rather than features.
- We are precise, reliable, and competent.
- We are not forgettable, condescending, or cold.
We are Engaging
- Our strength partly lies in the fact that we are a team of experts serving our Partners and Clients.
- The language should reflect this in a conversational and empathetic tone, without falling into the trap of familiarity, which could make us seem less professional and credible.
- You are real people who understand your clients' needs. You are also experts. The language is not only friendly but also useful. You communicate essential information and give readers the feeling that you have their best interest in mind.
- We are attentive, friendly, warm.
- We are not familiar, jokey, verbose.
We are Passionate
We know that distributors and large companies can achieve great things with the right partner by their side. Our language should convey this idea through empowering and impactful words.
- We value the emotional and business benefits of our solution and communicate with a good dose of professional expertise, ambition, and motivation.
- Our language is inspiring, encouraging our Partners and Clients to push their limits and join the Sewan community!
- We are determined, confident, convincing.
- We are not too salesy, pushy, complicated.
Moderate your tone of voice and stay simple. Avoid having too much personality, humor, or familiarity. opt a journalistic approach, be more descriptive, and get straight to the point, which will help journalists si e and get to the heart of the str
- Journalistic, clear, informative
- Professional, expert
- Passionate, engaging
Social media is the ideal place to reinforce your tone of voice.
Adopt a conversational and impactful tone. You can be humorous if appropriate.
But stay professional, don't be too familiar. Show that you are an expert while giving your opinion on current topics in your field.
- Clear and short sentences
- Witty, sometimes humorous, friendly
- Strong personality, stand out, be
The blog is also a great place to show your personality, expertise, and interests.
The tone is much the same as the website, with a balanced mix of professionalism, friendliness, and ambition.
This is THE place to position yourself as a thought leader, as you have ample freedom to develop your thoughts and expertise on your industry and clients' needs.
There's no need to be too concise, as you risk coming across as simplistic.
Writing about what you know and what interests you, with your own tone, in long formats, creates a connection and rapport with readers.
- Thought leader, expertise, knowledge
- Authentic, personalized, in-depth
- Connect, share, reach out
The general guidelines regarding the tone of voice apply and should remain consistent across all marketing materials:
- Professional
- Engaging
- Passionate
That said, certain elements may take the forefront, while others may be toned down depending on the communication channel, for greater impact.
- Télécoms (For French with accents and a final s)
- Sewan is a solution editor (not a software editor)
- Cloud and Telecom (always put them together in this order)
- Contact Experience (no accent on Experience)
- Doko (capital D, rest in lowercase)
- Customer Space (with an s)
- Partner Space (with an s)
- Spokespersons (without s)
- Partner/Client Testimonial (all singular)
- Customer relationship (without s)
- SD-WAN (all uppercase and hyphenated)
- OnePass (joined & two capitals)
- Cloud Healthcare (replaces all mentions of Cloud Santé & Sewan Cloud

Legal
The Sewan Brand Guidelines provide rules for using Sewan's trademarks, names, and logos, requiring explicit permission for most uses to avoid misleading or confusing representations. Unauthorized modifications or derogatory uses of Sewan's brand assets are
These Brand Guidelines outline general rules for using Sewan's brand and assets. If you wish to refer to Sewan's brand, please follow these guidelines carefully as they set out what you can and cannot do. These Brand Guidelines should be read in conjunction with our Terms of Service, and Sewan may modify or amend these guidelines from time to
The Sewan brand consists of trademarks, trade and product names, logos, icons, symbols and designs owned or used by Sewan.
In most cases, any use of the Sewan name requires our explicit permission. Without our explicit permission, you nay only use our Sewan name in text where it is used to identify or refer to our platform or services eg ploaded on Sewan" or "follow us on Sewan." Such use must be fair and in accordance with the terms of thes Guidelines.
Please note that you may not use our "Sewan" trademark or any other trademarks owned or used by Sewan ("Sewan Trademarks") in a manner that is false or misleading, or in a manner likely to confuse consumers or the public about the source or origin of any products or services you may provide. Confusing uses include, among other things, uses that may cause people to think your activities emanate from Sewan, or vice versa, or that there is some sort of sponsorship, affiliation, relationship, or endorsement between you, your goods/services, and Sewan where none exists.
You may not use Sewan logos, icons, symbols, or designs, without our prior written permission.
All uses of the name "Sewan" must be in the following form.
Do not modify, abbreviate or translate the word "Sewan" into a different language or by using a non-Latin alphabet.
Do not modify or abbreviate the brand name or use any variations or phonetic equivalents of the brand name
If you have received our prior written permission to use the Sewan logo, the following rules apply. If you have not received our permission, you may not use the Sewan logo.
Our logo is based on a simple 'note icon and Sewan wordmark. It has been carefully constructed to maintain ownable characteristics - making it instantly recognizable at all sizes and in all contexts.













